Our Programs

Our Programs

Destination Downtown

Destination Downtown is a business attraction program.

Dynamic, modern and growing, London’s downtown is the choice for destination businesses, boutiques and restaurants, emerging artists and community activators who are looking for out-of-the-box customers, streetscapes, and spaces.

The Downtown core is the creative engine of London’s community development, growth, and prosperity. This area is also the entertainment district in Canada’s first UNESCO designated City of Music.

Local residents and visitors are curious, creative, and loyal – to favourite events and destinations that don’t just offer things, but culture, flavours and moments. They are highly educated and are socially and environmentally aware.

Downtown London is walkable, bikeable, and on every major transit route. Recent public investment in the downtown is well over $100,000,000. Construction is now completed on Dundas Place – a four block long flex street that opens for public events and is the gathering space in the heart of the city. We have a mix of unique heritage and contemporary buildings that are suitable for a wide variety of retail, services, restaurants, and entertainment.

Connect with us and explore how we can help you and your business. Contact kathy.navackas@mainstreetlondon.ca

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Pop Up Shops

These temporary spaces can be occupied for a day, a week, a month, or sometimes longer depending on the business needs and space availability.

Pop Up Shops activate empty spaces by bringing people into a building for an event or sale of some kind. These spaces are perfect for art shows, craft sales, small businesses launching their products or established businesses testing a new product. Pop Ups are used by independent artists for film, music, performance, and other activations.

Pop Up shop benefits are enormous: temporarily filling empty spaces with vibrant activities, attracting people downtown, and creating a pipeline of potential entrepreneurial businesses that may want to establish a permanent location in the core and are working towards taking that next step.

For a small fee almost anyone can have a Pop Up Shop. To access the Pop Up Shop application, click here.

Or go to the Pop Up Shop Application Jotform here – https://form.jotform.com/221575864351056

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Artist painting plywood covering with the words "One Love".

Vacant premises offer endless creative opportunities that encourage pedestrians to stop, look, and see spaces in new ways. Creative window activations can help people to view available spaces in new ways.

Local, professional artists will paint scenes on the inside of the glass. These scenes might include what the space could look like as a retail outlet, restaurant, or wellness/yoga centre for example. The paint is washable, and no residue is left on the windows. Windows are limited only by our imagination.

If you are interested in either offering a window, painting a window, or displaying your products please contact:

Kathy Navackas, Program Coordinator – kathy.navackas@mainstreetlondon.ca

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